About Us

Motorcentral Group of Companies, formerly known as Star Honda Inc., was established in 2002 on the initiative of its versatile leader Mr. Dennis S. Lazaro in Calamba City, Laguna. A motorcycle dealer selling major brands namely Honda, Kawasaki, Suzuki and Yamaha.

Under the Motorcentral Group are Bikeworld Multibrand 3s branches, Bikeworld Yamaha 3s, Bikeworld Suzuki 3s, Star Honda 3s branches, Motorcentral Yamaha 3s branches, Motorcentral Suzuki 3s branches, Motorcentral Multibrand branches and Motorcentral Trimotors branches. (3s means Sales, Spare parts and After Sales Service). The company also offers 2nd hand units and reconditioned units primed in their very own rebuilding plant. It has over 84 branches found mainly in the CALABARZON region, MIMAROPA region, Northern Luzon, and Mindanao.

Each personnel are imbibed with the value of Integrity, Professionalism, Teamwork, Loyalty, Work Excellence, Respect for People, Culture of Innovation and strong belief in Customer Care. Thus the company credo

“TO BE THE BEST THAT WE CAN BE, TO SERVE OUR CUSTOMERS BETTER”,

had propelled the group to countless recognitions from manufacturers over the years. Awards were won:

MISSION

We offer to our customers the top-quality motorcycle, genuine spare parts, superior after-sales service, competitive credit financing, innovative lifestyle services, and support for the development of a safe motorcycle riding culture.

We offer to our employees the opportunities to be the best that they can be in their personal and professional growth and advancement to enhance their quality of life.

We commit to our shareholders a fair return for their investment.

We commit to the communities where we operate local employment, economic benefits, environmental protection, and fulfillment of corporate social responsibility.

VISION

Motorcentral Group aims to be the most competitive motorcycle dealer that would provide total services to motorcycle customers in the most efficient and effective way to be the benchmark motorcycle company in total customer care and satisfaction in the Philippines.

We offer quality motorcycle sales parts, accessories, service, credit, and lifestyle services to promote support and develop a safe motorcycle riding culture.

MISSION

In the pursuit of the company’s mission and vision, we dedicate ourselves to the practice of the following core values:

Integrity
Professionalism
Teamwork
Loyalty
Customer Care
Work Excellence
Respect for People
Culture of Innovation
Employee’s Welfare and Development